Building Your Small Business Website : Diy Builder Vs Web Designer 2

Building Your Small Business Website : Diy Builder Vs Web Designer

If you are launching your business on a shoestring budget, you may think the cost of a web designer doesn’t fit into your plan. Even if HTML and CSS look like alphabet soup to you, drag and drop website-building interfaces make it possible for non-coders to build their own websites. That may be a good option for you depending on the size of your business and your website goals. However, ease of use comes at the cost of flexibility, and a less-than-professional look to your website will drive business away. Your inexpensive DIY website then becomes rather costly.

t may be better to invest in a professional web design service to get your business online. Keep in mind that your website is part of your overall marketing plan, so position it as an expense where you expect a positive rate of return on your investment, just as you would with an ad campaign. Bringing in a pro will get the job done quicker and better than if you tackle the project yourself.

What does DIY web design involve?

Website building platforms are the quickest way to build and launch a website. They come with pre-coded templates, drag-and-drop elements and stock photos — everything you need to create a simple website. These tools are usually bundled with hosting services. Builders such as Wix and Weebly offer free options, but you will have the builders’ names in your URL and their advertisements loaded onto to your website. This is fine for a hobbyist, but a business needs something more professional. For a modest monthly fee, you can have the ads removed and use your own domain. Another popular option is a content management system (CMS) such as WordPress. Although the initial learning curve is steep, page builder plugins simplify the process, and site owners have multiple options for customizing with hundreds of themes and plugins available.

A web designer may cost less in the long run

When you factor in your time, or the time of an employee tasked with building your website, and the benefits of a professionally designed web presence for your business, it may make better financial sense to contract a web designer. A complex site with several pages and sub pages, an online shop, or a reservation system for lodging and dining can lose function in the hands of a novice. A professional will design a site that expresses your brand and engages visitors so they stick around to learn about your business.

Doing the math

What is the best way to go? The calculation will be different for each business. Begin by thinking about what you wish to achieve with your website. Do you hope to get an edge over your local competition with a slick website? Do you plan to sell goods online? Will your website’s primary function be to generate leads or sales? With goals in mind, you can determine how complex a website you need. Is the level of complexity something you and your team can proficiently handle? If yes, how many hours will be spent on website development? Place a value on this time and compare it to the cost of hiring a web designer. You may be surprised to find a professional will save you money.

7 thoughts on “Building Your Small Business Website : Diy Builder Vs Web Designer”

  1. navigate to this site

    Hello there, I discovered your web site by the use of Google while looking for a comparable topic, your
    site came up, it appears to be like good. I’ve bookmarked it in my google bookmarks.

    Hi there, simply changed into alert to your blog via Google, and located
    that it’s really informative. I’m gonna be careful for brussels.
    I will be grateful in case you proceed this in future.
    Numerous other folks shall be benefited out of
    your writing. Cheers!

  2. seo optimizacia sofia

    I loved this article! I review your blog site fairly often as well as you’re constantly bring out some excellent things.
    I shared this on my facebbok as well as my fans loved it!

    Keep up the good work 🙂

  3. May I simply just say what a comfort to uncover someone that genuinely understands what they are
    discussing online. You actually realize how to bring an issue
    to light and make it important. More and more people need to check this out and understand this side of your story.
    I can’t believe you aren’t more popular since you definitely possess the gift.

  4. I was wondering if you ever considered changing the layout of your website?
    Its very well written; I love what youve got to say. But maybe you could a little more in the way of content so people could connect with
    it better. Youve got an awful lot of text for only having one or 2 pictures.

    Maybe you could space it out better?

  5. Hi, i think that i saw you visited my blog so i came to “return the favor”.I’m trying to find things to improve
    my website!I suppose its ok to use a few of your ideas!!

  6. Thanks , I’ve recently been searching for information approximately this
    subject for ages and yours is the best I’ve found out so
    far. But, what about the conclusion? Are you positive about the

  7. نرم افزار مدیریت منابع مالی

    من بی تشویش هستم که اندر طولانی اینترنت یادداشت قرین بوسیله این یادداشت حیات ندارد زیرا مطلب کامل و مستوفا ی پیرامون این مبحث است

Leave a Comment

Your email address will not be published. Required fields are marked *

Call Now Button